ADBUZZ

[CREATIVITY] MIAMI AD SCHOOL 2019 SCHOLARSHIP IS NOW OPEN FOR REGISTRATION. CHECK LINK:
ADBUZZ

For the ninth consecutive year, Miami Ad school is offering creatives from West and Central Africa the opportunity to study on scholarship at Miami Ad School campuses of their choice in Europe and the United States of America. Miami Ad School is the most awarded advertising school in the world and according to Gunn’s Report, “the best advertising schools in the world”. Follow this Link to register. Visit: www.creativity.events for more...

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Thursday, 18 October 2018
[OOPS!] AUDI IS ON FIRE IN CHINA, THEIR AD COMPARING WOMEN TO 2ND HAND CARS HAS BACKFIRED. TAKE A LOOK:
AD FAILS

An Audi commercial comparing women to used cars is already causing an upheaval among consumers in China.   The Chinese commercial opens with a young couple about to get married, when the groom’s mother suddenly interrupts the ceremony to inspect the bride. After yanking the bride’s nose and ears, and prying open her jaw to inspect her teeth, the mom appears satisfied and gives the couple the okay. She casts one last disapproving look at the bride’s chest before the...

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Thursday, 20 July 2017
[AGENCY NEWS] ETISALAT CHAIRMAN BELLO OSAGIE RESIGNS.
ADBUZZ

The chairman of Etisalat Nigeria, Mr Hakeem Bello Osagie, has resigned his appointment following the approval of a restructuring plan for the telecommunications company.   This comes more than a week after six of the seven-man board of directors of the network operator tendered their resignation, following interventions from the Nigeria Communications Commission (NCC) and the Central Bank of Nigeria (CBN).   Reports say the resignation takes immediate effect while further announcements on the composition of a new board are...

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Saturday, 01 July 2017
[DIGITAL MARKETING] IAB SAYS MOBILE ADS SPURRED UK AD SPENDS TO A RECORD BREAKING £10BILLION .
ADBUZZ

Digital ad spend in the UK increased by 17% in 2016 to reach £10.3bn, marking the fastest growth rate for the industry in nine years. A report from PwC and the IAB UK has found that investments in the space are rising at a superheated pace, driven by advertisers’ need to tap into the rising trend of mobile video and the fact that close to half of all of UK internet time is now spent on smartphones. The industry has...

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Wednesday, 12 April 2017
[AGENCY NEWS] ARTHUR SADOUN TO REPLACE MAURICE LEVY AS CHAIRMAN & CEO PUBLICIS GROUPE. READ:
ADBUZZ

As expected, the Publicis Groupe Supervisory Board has chosen Arthur Sadoun, currently CEO of Publicis Communications, to succeed Maurice Lévy as Chairman & CEO of Publicis Groupe. Beginning June 1, 2017, Arthur Sadoun will become Chairman & CEO, presiding over the Management Board which will also be strengthened with the arrival of Steve King, currently CEO of Publicis Media. Steve King will join current Management Board members Jean-Michel Etienne, Executive Vice President-CFO, and Anne-Gabrielle Heilbronner, Secretary General. This...

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Friday, 27 January 2017
[BRANDS]#UPDATES: FIRE GUTS NIGERIAN BREWERIES FACTORY, MANAGEMENT CONFIRM NO LIFE WAS LOST.
ADBUZZ

In the early morning of Sunday, gutted the Nigerian Breweries factory at Orile Iganmu area of Lagos State. The cause of the fire is yet to be ascertained  but it was gathered that fire fighters have put out the fire. The management of Nigerian Breweries has said that no life was lost in the fire that gutted the company on Christmas Day. In a statement issued on Sunday by its Corporate Affairs Adviser, Mr Kufre Ekanem, said the inferno affected some...

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Sunday, 25 December 2016
[BREAKING NEWS]#OOPS: MTN NIGERIA HAS SACKED AMINA OYAGBOLU OVER ABBA KYARI BRIBERY SCANDAL. READ MORE:
AD FAILS

Shortly after helping to resolve a hefty fine imposed by the Nigerian government, Amina Oyagbola was so important to MTN that the company gave her two strategic positions. Her corporate elevation saw her combining leadership of the Human Resources department with the post of “Director of Strategic Communications” at MTN. Ms. Oyagbola and her husband were instrumental in resolving MTN’s serious problem with the Nigerian Presidency culminating in a massive $5.2 billion fine imposed on the company for ignoring the Nigerian...

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Saturday, 24 December 2016
[AGENCY NEWS]#ADBUZZ: CHIMA OKENIMPE APPOINTED AS EXECUTIVE CREATIVE DIRECTOR FOR INSIGHT PUBLICIS WEST AFRICA.
ADBUZZ

Chima Okenimkpe, Executive Creative Director at Insight Publicis will be embarking on a new creative journey come January 2017. Sources gathered that Chima will be taking over as the Executive Creative Director of Publicis, West Africa, in Accra, Ghana. With about 16 years experience in advertising, Okenimkpe is one of the key personalities that have contributed significantly to the grow of the advertising industry in Nigeria especially in the last 10 years. The appointment is a direct fallout of the...

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Monday, 12 December 2016
[BRAND]#ACTIVATION: LENOVO OPENS FIRST EVER BRAND RETAIL STORE IN NIGERIA.
ADBUZZ

According to a reports, Lenovo Nigeria and Slot Systems have partnered to operate the first ever brand retail store in Nigeria. The store is set to be located at the Computer Village in Ikeja, Lagos and will cater for Lenovo laptops, desktops, All-in-Ones, smartphones and accessories. In a bid to provide customers with an outlet with their favourite Lenovo products, Lenovo has committed to the Nigerian market and its customers. At the unveiling, Lenovo and Slot Systems announced an in-store...

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Monday, 12 December 2016
[AD OF THE WEEK]#TVC: CHIVITA REBRANDS HAPPY HOUR. WATCH TV COMMERCIAL:
AD OF THE WEEK

CHI Limited recently re-launched its Chi Happy Hour fruit drink, and rebranded it as “Happy Hour by Chivita” Fruit Drink. Happy Hour fruit drink now comes in new refreshing packs, with exciting new features that are appealing and distinct, a new logo and a new brand name “Happy Hour by Chivita” Fruit Drink. The new design is stylish and comes in vibrant and unique colours of peach, purple, blue, lime green and groovy red. The colourful packs use storytelling and...

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Saturday, 26 November 2016
[ADVERTISING] #FRANKIESHOLIDAY: APPLE FEATURES FRANKEINSTEIN MONSTER WITH AN IPHONE 7 IN IT’S LATEST CHRISTMAS TV COMMERCIAL.
AD OF THE WEEK

Few days ago, Apple takes aim at viewers’ heart strings with its annual christmas holiday TV spot, though the 2016 rendition features a lighthearted twist, as Frankenstein’s monster shows his sentimental side. Frankenstein’s monster serenades with iPhone 7 in Apple’s latest holiday ad The two-minute-long cinematic ad, dubbed “Frankie’s Holiday,” features the iconic horror monster limping from the mountains into town, drawing gasps from the locals. Frankenstein’s undead creation then screws red...

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Thursday, 24 November 2016
[EXPERENTIAL]#MARKETING: TONY AGENMONMEN IS THE NEW PRESIDENT FOR NIMN.
ADBUZZ

Former Senior Strategy Manager, Nigerian Breweries Plc, Mr. Tony Agenmonmen has been elected the next president and chairman of council, National Institute of Marketing of Nigeria (NIMN). Agenmonmen, who was declared winner following the sudden withdrawal of his opponent, Dr. Rotimi Olaniyan, from the race, shortly before the commencement of balloting, is expected to run the affairs of the institute for the next two years. Congratulating the former Nigerian Breweries Plc chieftain and his opponent for putting up a good...

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Tuesday, 22 November 2016