BRANDS

[MUSIC] WINAMP IS PLANNING A REBRANDING.
BRANDING

Winamp, the popular MP3 digital encoder player is getting a much needed makeover for its return next year. In a marketplace dominated by streaming services, such as Apple Music and Spotify, Alexandre Saboundjian, CEO of Radionomy, which bought Winamp in 2014, believes that the company can still capture an audience by presenting a more streamlined experience that what its competitors can currently offer. “There will be a completely new version next year, with the legacy of Winamp but a more...

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Tuesday, 16 October 2018
[BRAND ACQUISITION] ASAII, A MUSIC ANALYTICS APP AND DIALOG SEMICONDUCTORS UK ARE APPLE’S LATEST BUYS.
BRANDS

Apple’s acquisition of Asaii reveals the company’s two-fold strategy to take on Spotify, after Spotify unveiled a new feature.Last month, Asaii, a music analytics program, abruptly announced that it was shutting down. In an e-mail to customers, the company wrote, “Asaii will down operations on October 14, 2018. As of that date, you will no longer have access to our API endpoints, the website, or features such as Asaii Terminal, Recommend, Artist Analytics, and others. We’ve loved watching the...

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Tuesday, 16 October 2018
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BRAND FAILS

Canada: Sears just announced that it has received official approval from the Ontario Superior Court of Justice to go ahead with their liquidation sales! The Liquidation Sales are expected to start on October 19. This includes not only their entire inventory, it also includes the furniture, fixtures and all of the equipment located at their remaining stores. Over the past 18 months, Sears had been attempting to reinvent the brand, and their plan had begun to gain traction with customers....

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Tuesday, 16 October 2018
[BRANDS] QUALCOMM DRAGS APPLE TO COURT SHORTLY AFTER APPLE ACQUIRES SHAZAM APP.
BRANDS

World’s largest chip maker Qualcomm has escalated it’s fight with Apple in a latest lawsuit, accusing Apple of stealing their wireless technology and intellectual property for several years and sharing it with rival Intel in a big to break it’s dependence on Qualcomm. Intel produces modems but the speed of their modem is too slow which makes Apple to depend a lot on Qualcomm which produces one of the best and fastest chips in the world. This lawsuit indicates that...

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Wednesday, 26 September 2018
[TELECOMS] SAMSUNG GOES INTO DISTIBUTOR PARTNERSHIP WITH TD LIMITED.
BRANDS

Sub-Saharan Africa’s foremost distribution company, Technology Distributions Ltd (TD) has been appointed national distributor of Samsung Electronics in the open market channel. Seen as a development that is expected to deliver better pricing and availability of Samsung products across the country and beyond, the landmark partnership was recently unveiled at an official dealers’ event in Lagos. Speaking at the event, Managing Director, Samsung Electronics West Africa, Mr. Jingak Chung disclosed that the decision to appoint TD as authorized...

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Tuesday, 04 September 2018
[BRAND FAIL] UNITED STATES FILES CRIMINAL CHARGES AGAINST VOLKSWAGEN’S FORMER CEO MARTIN WINTERKORN.
AUTO BRANDS

The U.S. Justice Department has filed criminal charges against former Volkswagen AG Chief Executive Martin Winterkorn, accusing him of conspiring to cover up the German automaker’s diesel emissions cheating.   The indictment, filed in secret in March, was unsealed in U.S. District Court on Thursday as Volkswagen held its annual meeting in Germany. Winterkorn resigned days after the scandal over polluting vehicles in the United States became public in September 2015.   U.S. Attorney General Jeff Sessions, Environmental Protection...

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Friday, 04 May 2018
[BRAND FAILS] ADDIDAS WON’T DROP KANYE WEST OVER ‘SLAVERY IS A CHOICE’ COMMENT.
BRAND FAILS

Kanye West‘s controversial comments about slavery have sent his fans and followers into a frenzy. But while some have decided to unfollow the rapper, he still has Adidas on his side.   In a recent interview, Adidas CEO Kasper Rorsted said the company won’t be commenting or speculating on what Kanye said. “Kanye has been and is a very important part of our strategy and has been a fantastic creator,” Rorsted continued. “And that’s where I’m gonna leave it. I’m...

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Friday, 04 May 2018
[PUBLIC RELATIONS] DJEMBE COMMUNICATIONS EMERGES AS FINALIST FOR 2018 PR GLOBAL WEEK AWARDS.
AWARDS

Nicole Suter MD DJembe Communications. Credible awards are always extended to individuals and companies in recognition of effort, success and excellence in a particular endeavour — to credit the good work that has been done and to motivate others to do more. The PRWeek Global Awards is one of those respected awards for the top agencies and companies in the PR and communications industry, and. Djembe Communications has been able to carve for itself a place with the other finalists...

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Tuesday, 10 April 2018
[AWARDS] LOERIES IS INCLUDING POINTS FOR FINALIST IN 2018 LOERIES AFRICA MIDDLE EAST AWARDS.
AWARDS

From this year’s awards in August, the Loeries is including points for Finalists in its Official Rankings across Africa and the Middle East. In the past the Loeries only awarded points for Bronze awards and above. From 2018, ten Finalists will be equivalent to one Bronze award, and Finalist points will be capped to a maximum of 30 Finalists – equivalent to 3 Bronze awards. “I think this change should be encouraging to small agencies and countries just starting to...

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Monday, 09 April 2018
[AGENCY] LEO BURNETT AFRICA APPOINTS SINMISOLA OBISESAN AS CREATIVE DIRECTOR.
AGENCY NEWS

Leo Burnett Africa has appointed Sinmisola Hughes-Obisesan as its Creative Director in less than two years of her position as Creative Director at Insight Publicis.Leo Burnett, is globally the Publicis network’s most creatively recognised agency, and is one of the major advertising agency networks within the Publicis Group. With Hughes-Obisesan’s appointment, she will now manager creative activities within the agency’s wide network across Africa and that includes the Nigerian office.The announcement was made following the recent...

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Monday, 09 April 2018
[HEALTHCARE] TOMMY HILFIGER ADAPTIVE FASHION LINE IS FOR PEOPLE WITH DISABILITIES. TAKE A LOOK:
BRANDED HEALTHCARE

Around the same time Selena Gomez launched her fashion brand for people living with Lupus like herself, Tommy Hilfiger is expanding its innovative disability-friendly clothing initiative by unveiling Tommy Adaptive, a new line that includes a variety of new and stylish pieces. In 2016, Tommy Hilfiger partnered with Runway of Dreams, a not for profit founded by Mindy Scheier, a mother whose child has muscular dystrophy, to create a clothing line more inclusive to children with disabilities. Last year the company expanded it...

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Monday, 09 April 2018
[FOOD ART] UAC FOODS ANNOUNCES MR BIGG’S FOOD FEST 2018 IN PARTNERSHIP WITH CHEF RENEE CHUKS & COCA-COLA. ADMISSION IS FREE:
BRANDS

Uac foods is hosting a two day food fest for food lovers from the 10th – 11th February, 2018 in Lagos. There will be an array of Mr Biggs’ sumptuous meals comprising of both existing and new meals at the festival. The food fest campaign which is in collaboration with the renowned Chef Renee Chuks, is an out-of-restaurant consumer engagement to reconnect esteemed customers to their favorite No. 1 quick service restaurant brand, Mr Biggs. Speaking at the unveiling of...

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Thursday, 25 January 2018