[SPORTS BRANDS] STORE THAT BOYCOTTED NIKE OVER KAEPERNICK AD IS OUT OF BUSINESS AS BASKETBALL PLAYER’S NIKE SHOES SPLIT IN HALF CAUSING INJURY MID GAME. READ:

[SPORTS BRANDS] STORE THAT BOYCOTTED NIKE OVER KAEPERNICK AD IS OUT OF BUSINESS AS BASKETBALL PLAYER’S NIKE SHOES SPLIT IN HALF CAUSING INJURY MID GAME. READ:

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Saturday, 23 February 2019
SPORTS BRANDS
Zion Williamson

Duke University is not the only one reeling after its big loss during the week with North Carolina — Nike’s brand legacy could be on the line too?!


Social media went into overdrive after Duke’s star player, Zion Williamson, suffered an injury after his Nike high-tops split open during a play, causing him to leave the game with a right-knee injury.
Nike immediately released a statement and promised to investigate the issue.
“We are obviously concerned and want to wish Zion a speedy recovery. The quality and performance of our products are of utmost importance. While this is an isolated occurrence, we are working to identify the issue,” Nike said in an official statement.
Nike’s shares fell Thursday following the incident.
Still, the shoe mishap sent Twitter in overdrive.


Puma, one of Nike’s rivals, at first trolled Nike about the incident, tweeting, “Wouldn’t have happened in the pumas,” but later Puma deleted it.
According to ESPN, Duke signed a 12-year deal with Nike to provide shoe and apparel for its basketball program and they are currently in the fourth year of that deal.
Williamson has been projected by many to be the first overall draft pick in this June’s NBA draft.
The Tar Heels won Wednesday night’s game 88-72.

After the loss, Duke basketball coach Mike Krzyewski said while they “are very concerned about Zion, it’s a “mild knee sprain.” Nike ‘working to identify issue’ after Duke star Zion Williamson sprains knee when shoe bursts open.


Nike is ‘working to identify the issue’ after Duke freshman Zion Williamson had his shoe burst apart mid-game against rival North Carolina.

Nike PG 2.5 playstations


Williamson was wearing the Nike PG 2.5 basketball shoe when he was injured, Nike confirmed in an email. The line of sneakers, launched in summer of 2018, sells for $95-$105 on Nike’s website.

The shoe received mixed reviews and a rating of 4 out of 5 stars on Nike.com as of Thursday.
Nike is Duke’s exclusive supplier of uniforms, shoes and apparel under a 12-year contract that was extended in 2015 and has had an exclusive deal with the private university since 1992, ESPN reported.
Nike’s latest quarterly results showed signs of a rebound as it speeds up new product launches and expands partnerships with online retailers. The Beaverton, Oregon-based company has forecast sales growth for 2019 approaching low double-digits.
This is not the first time Nike has faced controversy over the craftsmanship of its sportswear. In 2017, the company faced a backlash when several NBA jerseys worn by basketball stars, including James, ripped apart.

A video from the match posted on Twitter showed Obama sitting courtside, expressing shock and mouthing the words, “his shoe broke!”


The incident lit up social media, with celebrities and some of basketball’s biggest stars expressing shock and dismay.
“Hope young fella is ok!” tweeted LeBron James (@KingJames) on Wednesday. “Literally blew thru his [shoe],” he added, using a shoe emoji.

IN OTHER NIKE NEWS:

NIKE STORE THAT BOYCOTTED NIKE OVER IT’S CONTROVERSIAL KAEPERNICK AD IS OUT OF BUSINESS.

The ad said: “Believe in something. Even if it means sacrificing everything.”

In September, Stephen Martin saw a Nike ad featuring former San Francisco 49ers quarterback Colin Kaepernick.

Nike Colin Kaepernick Ad.

The words “sacrificing everything” stood out to Martin. And he decided he needed to take a stand against Nike.
He sold off the Nike inventory in his Colorado sports apparel and memorabilia store, Prime Time Sports, and made national news as the store owner boycotting the biggest name in sports merchandise.

Martin knew the Nike boycott would hurt.

Nike’s decision to use Kaepernick to promote the 30th anniversary of its “Just Do It” advertising campaign outraged some sports fans, including Martin.

“Being a sports store without Nike is like being a gas station without gas,” Martin said.

Martin has announced that Prime Time Sports will close in the coming days. This week, with past due rent bills portending a court fight he decided to tell his nine employees it was time to call it a career. Everything in the store is 40% off.
Other stores in the mall, including a Sears, are closing. Mall traffic is down.

“This was never about property to me, this was about principle,” Martin said on valentine day’s eve while he was in his store, preparing to shut it down.

Martin said the boycott was about principle over profit and even though the lost revenue played a role in his decision to close the store he was absolutely glad he did it.

“You don’t trample over the men who have given Colin Kaepernick and me the right to free speech,” he said.

In 20 years in business, Martin said he thought of himself as a guy who sold jerseys, not as an activist. He had never boycotted anything before, though in 2016 he canceled an autograph appearance by Brandon Marshall after the Denver Broncos player took a knee during the National Anthem before a game.

Martin told correspondents that his sales had also been affected by people buying more items at online retailers. His sales were down 15% in the past three years.
The store will be open until everything is gone, he told reporters.
“I didn’t give in to big Nike and big dollars. I didn’t give in. I did it my way,” he told the Colorado Springs station.

The former NFL quarterback became a polarizing figure after he began kneeling during the National Anthem during the 2016 season to raise awareness about police brutality against African-Americans and other racial injustices. Dozens of other players joined him and he has become a symbol of the dividing lines over race in America. Some called kneeling during the anthem unpatriotic and disrespectful.

Kaepernick has not played in the NFL since the 2016 season.

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