nigeria

[BRAND STORIES] GUINNESS, LOVED BY NIGERIANS;AFRICANS. THIS IS THEIR SECRET RECIPE. TAKE A LOOK:
CONSUMER FOCUS

Who loves Guinness more than the Irish?   Well, there’s the UK: That’s the world’s biggest market for Guinness.   And then there’s Nigeria, which overtook Ireland as the world’s second-biggest Guinness market 10 years ago.   Cameroon is the fourth-biggest market for Guinness and the beer is also brewed in Kenya, Uganda and Namibia. Africa, with its $13 billion beer market, is the biggest source of beer sales for the owners of Guinness, the British multinational Diageo.   So...

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Thursday, 20 July 2017
[HEALTHCARE] MINISTER IN NIGERIA WANTS HMO’s SACKED FOR MISMANAGEMENT, SAY SOME DON’T HAVE LICENCES!
ONE HEALTH

The Minister of Health, Prof. Isaac Adewole, wednesday called for the scrapping of Health Management Organisations (HMOs) operating under National Health Insurance Scheme (NHIS) for among other things, failing to deliver on their healthcare mandate.   He said a total sum of over N351 billion had been paid to the HMOs by the federal government within the past 12 years without measurable improvement in health care delivery for Nigerians.   Speaking at a two-day investigative hearing organised by the House...

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Thursday, 22 June 2017
[AGENCY NEWS] HOUSE OF REPS SUMMON MTN NIGERIA, GLO OTHER TELCOS OVER MASS SACK.
BRANDS

House of Representatives panel has summoned the chief executive officers of MTN, Glo, Airtel, Etisalat and Intel to appear before it tomorrow over the massive job losses in the telecoms sector.   The committee on telecommunications, chaired by Saheed Fijabi (APC, Oyo), said the five service providers have questions to answer regarding their recent actions of sacking many Nigerians without justifiable cause.   The five companies would also respond to queries on their failure to remit to government coffers, actual...

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Tuesday, 13 June 2017
[PRINT ADS] GUINNESS MADE OF MORE EYO FESTIVAL LAGOS, NIGERIA.
AD OF THE WEEK

This is a brilliant piece of print ad by BBDO West Africa for Guinness Nigeria to mark Lagos at 50years celebration and the popular ‘EYO’ festival.   CLIENT: Guinness Nigeria AGENCY: BBDO West Africa ECD/COPY: Chuma Obumselu CD/ART: Akoleowo Kunle ACCT MANAGER: Seun Odia ©thebrandradio 2017. All rights...

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Thursday, 25 May 2017
NUJ: THE NIGERIAN UNION OF JOURNALISTS WANT THE MURDERER OF FAMOU GIOBARA BROUGHT TO BOOK.
LINKS

cross section of mourners at Famous tribute night. The Nigeria Union of Journalist (NUJ) has urged the Inspector General of Police, Idris Abubakar, to ensure the arrest and prosecution of the killers of their colleauge Mr Famou Giobara, a broadcast journalist in Bayelsa. The union made the request in a communiqué issued Sunday at the end of the NUJ National Executive Council (NEC) meeting, held in Gombe. The communiqué was signed by the NUJ National Secretary, Malam Shuaibu Leman. The...

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Tuesday, 02 May 2017
[BRANDS] FIJABI VS NBC; COCA-COLA LOSES CASE, COURT ORDERS RULING ON CANCER CAUSING SOFT DRINK. READ:
BRAND FAILS

National Agency for Food, Drug Administration and Control (NAFDAC) has been ordered to direct Nigeria Bottling Company (NBC) Plc., manufacturers of fanta and Sprite soft drinks to add a warning on the bottles of the product, that its content cannot be taken with Vitamin C. According to The Nation, Justice Adedayo Oyebanji, of the Lagos High Court, Igbosere gave the ordered following a suit filed by businessman Dr Emmanuel Fijabi Adeboand his firm, Fijabi Adebo Holdings Ltd. The legal action instituted in 2008 had NBC and NAFDAC as...

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Thursday, 16 March 2017
[BRAND ENDORSEMENT] OLAMIDE, TIMAYA, JULIET IBRAHIM, JOSELYN DUMAS JOIN LIST OF GLO’S BRAND AMBASSADORS.
ENDORSEMENTS

Four major West African Entertainment Icon have just been named as brand ambassadors of the “Glo with pride” network, Globacom. The new ambassadors are  Olamide Adedeji, dancehall musician, Inetimi Alfred Odon, popularly known as Timaya, and two Ghanaian actresses, Juliet Ibrahim and Joselyn Dumas. The telecom company that are notably appreciated for their relatively cheap data fee revealed in a press statement held in Lagos that the four were made its ambassadors because of their inspirational role in growing the...

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Friday, 03 February 2017
[BRAND ENDORSEMENTS] D’IJA IS THE NEW FACE OF TRIM AND PRISSY COSMETICS AS TIMAYA SIGNS FOR HENNESSY XO AS BRAND AMBASSADOR.
AGENCY NEWS

Singer Di’Ja has been unveiled as the new face of Nigerian makeup brand Trim and Prissy with a series of gorgeous and stunning photos. The mum of one shared some photos on her Instagram page and stated that her collaboration with the brand is all about “Girl power”. In other brand endorsements news, Inetimi Alfred Odon, also known as Timaya, has signed a new deal with Hennessy Nigeria as their newest brand ambassador.  The Egberi Papa 1 of Bayelsa as...

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Wednesday, 25 January 2017
[BRANDS]#2017: REGAL GIN FUJI SLAM CONCERT FEATURING PASUMA WONDER THRILLED FANS IN IBADAN ON NEW YEAR EVE. PHOTOS:
LINKS

It was fun, glitz and glamour when Regal Dry Gin, a premium gin brand on the stable of Grand Oak Limited staged popular Fuji act, Wasiu Alabi, popularly known as Pasuma, among others to thrill its consumers as part of activities heralding the festivities while appreciating their patronage over the years in Ibadan. The gin brand opted for a spectacular activation model with a music concert tagged: “Regal Fuji Slam 2016” last Saturday at the popular, “A Three Event Centre,...

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Sunday, 01 January 2017
[BRAND]#ACTIVATION: LENOVO OPENS FIRST EVER BRAND RETAIL STORE IN NIGERIA.
ADBUZZ

According to a reports, Lenovo Nigeria and Slot Systems have partnered to operate the first ever brand retail store in Nigeria. The store is set to be located at the Computer Village in Ikeja, Lagos and will cater for Lenovo laptops, desktops, All-in-Ones, smartphones and accessories. In a bid to provide customers with an outlet with their favourite Lenovo products, Lenovo has committed to the Nigerian market and its customers. At the unveiling, Lenovo and Slot Systems announced an in-store...

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Monday, 12 December 2016
[WORLD POLITICS] #REBRANDING: NIHOTOUR URGES JOURNALIST, SECURITY AGENTS ON POSITIVE ‘BRAND NIGERIA’ PR.
ADVERTISING

​Minister of Information And Culture, Alhaji Lai Mohammed (second right) with other delegates at the just concluded UN conference on climate change in Morroco COP23 Marrakeche. For so long, the negative perception about Nigeria has gone unchallenged to the extent that it’s beginning to stick in the consciousness of most people around the world. To them, most Nigerians are criminals or fraudsters. Consequently, across the globe, in airports and other public places, whenever the green passport is sighted, you are...

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Tuesday, 22 November 2016
[BRANDS]#TELCOS: MEDIATEK IS PARTNERING ERICSSON ON ADVANCE LTE TECHNOLOGY IN NIGERIA.
AGENCY NEWS

MediaTek has announced its collaboration with Ericsson to make Long-Term Evolution-Advanced features available in mainstream mobile devices. According to MediaTek, the partnership will ensure the affordability of devices that support the LTE-Advanced technology to consumers across the region. The announcement was made at the AfricaCom 2016, Africa’s annual telecoms conference and exhibition for promotion of promotes economic development and social empowerment through digital connectivity. A statement by the firm said the LTE-A Category 6...

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Tuesday, 22 November 2016